hard values (7)

Someone else's idea: Soft power by Joseph Nye
Why are anti-vaxxers right?
Value Content winner: Squatty Potty
How can SMBs survive the 2020 global economic crash
B2B is actually very soft
Pepsi Kendall Jener and Audi Superbowl ads fail because they competed against tougher competitors
Three rules how to sell to Millennials (Cristiano Ronaldo vs USA retailers)